Institutional Research.

I was asked to look for information about different institutions as part of my magazine design research, I was given a list and I had to find out about the different institutions and what type of publications they produced. We had to do this to find out which type of institution we think will want to produce my magazine and advertise it to the public. This is what I came up with;

EMAP;

"Our purpose is to connect professional communities and inspire them to know, to grow, progress and win.  Brands such as HSJ and Retail Week create deep relationships and unparalleled reach, to increase value for our customers. We deliver this through senior networking events; industry leading awards; online data products; social media communities; headline conferences and, of course, critical insight, news and analysis. We hear the market agenda, and create innovative solutions and better ways for our advertisers and sponsors to connect with their audience. We provide highly valued subscription services and are rewarded by a following." 

EMAP publish and advertise certain brands, these brands were then section into groups such as;

• Retail
• Middle East & North Africa
• Health
• Goverment
• Environment
• Construction & Engineering
• Architecture 

EMAP also publish up to 20 magazines which are presented in their current portfolio, these magazines include;

• Architects Journal
• Architectural Review
• Broadcast
• Construction News
• Drapers
• Health Service Journal
• Local Government Chronicle
• Materials Recycling Week
• Nursing Times
• Retail Week
• Recycling & Waster Management
• Screen International

However they produced magazines which are no longer in their portfolio such as PC Leisure, The One and The Face.

CONDÉ NAST;

"Condé Nast is a division of Advance Publications, It is a magazine publisher. In the U.S. It produces 18 consumer magazines.Condé Nast is largely considered to be the originator of the “lifestyle magazines” a type of magazines focused on a particular class or interest instead of targeting the largest possible readership. Its magazines focus on a wide range of subjects, including travel, food, home, culture, and other interests, with fashion the larger portion of the company's focus. More recently, Condé Nast has expanded its offerings to include marketing services and consumer-focused products such as apps and licensed merchandise."

Condé Nast produce numerous magazines these include;

Fashion and lifestyle

• Vogue
• W
• Glamour
• Allure
• Self
• Teen Vogue
• GQ
• Details
• Lucky
• Style.com/Print

Food

• Bon Appétit
• Epicurious
• Gourmet Live

There is also many more, they are sorted into groups such as Travel, Gold, Culture, Golf, Bridal etc.

NAT MAGS;

"Nat Mags (short for National Magazine Company) was a British magazine publisher based in London. It was established in 1910 by William Randolph Hearst and was a wholly owned subsidiary of the Hearst Corporation." 

"Nat Mags expanded into digital media"

"Nat Mags soon launched its digital arm Hearst Digital to act as an umbrella for Handbag and its other web acquisition, Net Doctor.

Nat Mags merged with Hachette Filipacchi Médias UK in 2011 to form Hearst Magazines UK."

Nat Mags produced many magazines such as;

• Best
• Coast
• Company
• Cosmopolitan
• Cosmopolitan Bride
• Country Living
• Esquire
• Good Housekeeping
• Harper's Bazaar
• House Beautiful
• Men’s Health (UK only)
• Prima
• Prima Baby
• Real People
• Reveal
• Runner's World (UK only)
• She
• You & Your Wedding
• Zest magazine

IPC MEDIA;

"IPC Media Ltd (formerly International Publishing Corporation), a wholly owned subsidiary of Time Inc., is a consumer magazine and digital publisher in the United Kingdom, with a large portfolio selling over 350 million copies each year."

"PC then set up a management development department in 1965, to rationalise its holdings, so that its various subsidiaries would no longer be in competition with each other for the same markets"

'In April 2012 IPC Media scooped an award for Best Production Team of the Year at the Professional Publishers Association Production and Environment Awards 2012."

IPC have many magazines as companies with their name within the making of these publications, these publications include;

If you didn't notice, then I'll point out now that NME was part of the list. This is a well known music magazine, this is why its important that I take this institution into consideration, as NME is very well known and is very successful.

FUTURE PUBLISHING;

"Future plc is a media company; in 2006, it was the sixth-largest in the United Kingdom. It publishes more than 150 magazines in fields such as video games, technology, automotive, cycling, films and photography. Future is the official magazine company of all three major games console manufacturers. It is a constituent of the FTSE Fledgling Index. The company also owns the US company, Future US."

"In January 2012, Future sold its U.S. music-media brands, including Guitar World and Revolver magazines to New Bay Media LLC for $3 million. In April 2013, it completed the sale of major components of its U.K. media-music brands for ₤10.2 million to Team Rock Ltd. ^"

^MUSIC;

Magazines:

• Guitarist
• Guitar Techniques
• Total Guitar
• Rhythm
• Future Music
• Computer Music

FILM;

Magazines:

• Total Film
• SFX
• SFX Presents
• Comic Heroes

COMPUTING;

Magazines/Digital Editions:

• Mac|Life
• MacFormat
• Maximum PC
• PC Format
• Windows 7: Help & Advice
• Windows 8: The Official Magazine
• Linux Format

BAUER MEDIA:

"Bauer brands include women's weekly and TV listings magazines; namely Bella, Take a Break, that's life! TVChoice and Total TVGuide as well as a number of puzzle magazines"

"Bauer Media Group is a multinational media company headquartered in Hamburg, Germany which operates in 16 countries worldwide. Since the company was founded in 1875, it has been privately owned and under management by the Bauer family. It was formerly called Heinrich Bauer Verlag KG, abbreviated to HBV and usually shortened to H. Bauer."

Kerrang!

"Kerrang! is a brand that specialises in Rock Music. It originally began as a magazine and in 2004 Kerrang Radio was launched. A Kerrang tv channel also exists and as of 2005, all of its programme content is music videos, the majority of which is open scheduled, for text requests from their playlist." 

KERRANG is also a music magazine that I have used in a lot of my research, I have also used it in annotations and deconstructions. I used it in my mood board, as I commented on the texture of the mast head.

Q MAGAZINE

"Q started out as a music magazine published monthly in the United Kingdom. Founders Mark Ellen and David Hepworth felt the music press of the time ignored a generation of older music buyers who were buying CDs — then still a new technology — from artists such as Paul Simon, Level 42, and Dire Straits. Modeled after Rolling Stones."

Q magazine was also used a lot in my research as I like the genre of music it withholds but also because I like the layout and way the magazines draws audiences to buy it. I think that Q does this by its well known logo and its front cover images and head lines.

After looking through and researching about each institution I feel like BAUER publishing will be very much more suited to the type of magazine I'm designing. I think that BAUER will be interested in the genre of music I am writing about and making a magazine from, because the music is a very similar genre to Q and KERRANG magazines.
I think my choosing a similar institution to a magazine which is similar to mine would be ok based on the content difference, however it may also be a let down as there will be competition, furthermore I think by choosing these companies to represent my magazine it wouldn't effect the popularity of mine or any other magazines as they are different.